The 2025 Spring Festival is shaping up to be a cinematic extravaganza, as six highly anticipated domestic films prepare to hit theaters, promising to deliver a record-breaking box office performance. With pre-sales already surpassing 525 million yuan ($73.2 million), this year’s holiday season is set to be a celebration of Chinese storytelling, star power, and cinematic excellence.
Leading the charge is The Legend of the Condor Heroes: The Great Hero, a lavish adaptation of Jin Yong’s iconic wuxia novel. Boasting a star-studded cast, breathtaking action sequences, and a nostalgic nod to one of China’s most beloved literary works, the film has already captured the imagination of audiences nationwide. Close on its heels is Ne Zha 2, the long-awaited sequel to the 2019 animated blockbuster that grossed over 5 billion yuan. With its stunning visuals and heartwarming story, Ne Zha 2 is expected to be a family favorite, drawing in viewers of all ages.
Other standout releases include Creation of the Gods II: Demon Force, the next installment in the epic fantasy franchise, and Pegasus 2, a high-octane racing drama starring Shen Teng, one of China’s most bankable comedy actors. These films, along with The Wandering Earth 3 and The Battle at Lake Changjin 3, round out a lineup that showcases the diversity and ambition of Chinese cinema.
Industry insiders are optimistic about the season’s potential, predicting that domestic films will account for over 80% of the box office share. This dominance reflects not only the rising quality of Chinese productions but also the growing cultural pride among audiences, who are increasingly choosing homegrown stories over Hollywood imports.
To further boost cinema attendance, the China Film Administration has launched a 600 million yuan subsidy campaign, offering discounted tickets and promotional events. This initiative, combined with the stellar lineup of films, has created a perfect storm for what could be the most lucrative Spring Festival season in history.
The success of this year’s releases also highlights the resilience and creativity of China’s film industry. Despite challenges such as the pandemic and shifting consumer habits, filmmakers have continued to push boundaries, delivering stories that resonate with audiences on a deep emotional level.
As families gather to celebrate the Lunar New Year, theaters across the country are expected to be packed with eager moviegoers. From epic adventures to heartwarming tales, this year’s Spring Festival lineup offers something for everyone, cementing Chinese cinema’s place on the global stage.